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Giacomo Giarraffa · Naples · since 1994

Web designer and art director in Naples.Websites and brands that get found.

I design websites, e-commerce, logos, photo and video for small businesses, professionals and public bodies, and make them visible on Google and in artificial intelligence answers. A single point of contact, from the first idea to maintenance.

Since1994in graphic design and marketing
350+ projectsfor companies, public bodies and professionals
Bioartistically Neapolitan,
certified confetti thrower.

In brief

About me, in five lines

For those in a hurry. And for search engines, which always are.

Who
Giacomo Giarraffa, web designer and Digital Art Director from Naples, born 1977. In visual communication since 1994.
What he does
Websites and e-commerce, brand identity, photography and video, SEO and optimisation for AI answers (GEO/AEO), UX/UI, editorial graphics, consulting and training.
For whom
Small and medium businesses, freelancers, public and training bodies.
Where
Studio at Via Vincenzo D'Annibale 3, 80129 Naples. In person in Campania, by video call across Italy.
Contact
WhatsApp
338 228 8687
Send me an email
Free quote.

Services

What I can do for you

Eight services, one method. What I don't do I hand to trusted specialists whom I coordinate: you always have a single point of contact.

Work

Featured projects

All 28 projects

Method

My work in 5 steps (+1)

It applies to every project, from logo to e-commerce. You always know where we are and what happens next.

  1. 1

    Analysis

    Over a coffee or on the phone I gather information, goals and timing. A clear quote comes out of it.

  2. 2

    Design

    I prepare mockups and graphic layouts: you see the project before it exists and approve it.

  3. 3

    Development

    I build what has been approved within the agreed timing and keep you updated at every step.

  4. 4

    Test

    I check everything on phone, tablet and computer, plus speed and technical SEO: I find the bugs, not your customers.

  5. 5

    Delivery

    We go live. I explain how to manage everything on your own and leave you a guide.

  6. +1

    Maintenance

    Updates, security and small changes: if you like, I keep taking care of it.

What clients say

“I brought him a job with very few ideas of my own and he came up with outstanding graphics.”
Alfonso BaroneAlfonso BaroneCar parts
“Quick to build my online shop, he got my tastes and needs spot on. Now he's my marketing and personal branding consultant.”
Ad&f ShopAd&f ShopExecutive chef
“Dynamic and professional, I'm happy with the website and the useful marketing advice. I recommend him without a shadow of a doubt.”
Dalila CinquegranaDalila CinquegranaLawyer
“Technical skill, problem solving and a lively, likeable imagination. Absolutely not to be recommended to the competition!”
Effeti SportEffeti SportSportswear
“Professionalism personified. Efficiency at the highest level.”
IC Legal & PartnersIC Legal & PartnersLaw firm
“Professional, friendly and helpful. Highly recommended!”
Stella IzzoStella IzzoMake-up artist
Saving the Amazon, the project planting native trees in the Amazon

A tree for every project. In your name.

For every completed job I donate a native tree, planted in the Amazon in the client's name by the indigenous communities working with Save the Amazon.

  1. 1Certificate with photo
  2. 2Tree coordinates
  3. 3A photo every 6 months, for 3 years

30 trees planted so far in the name of my clients.

Black and white portrait of Giacomo Giarraffa, art director in Naples

About

Art director, bioartistically Neapolitan.

As a kid, with my Mickey Mouse money I bought Graphis, dreaming of becoming a graphic designer. Since 1994 I have worked between graphic design and marketing: 15 years as Art Director at GP Italia, then Namenu, Litolux Print, Vastola Label and Tavolario Packaging. Today I handle packaging, graphics and web in the marketing team at Indaco S.p.A., alongside projects for my clients.

I saw the web being born when there were only the graphic designer and the webmaster. Today there are dozens of specialisations: my job is to hold them together so the result is consistent and works.

My story

FAQ

Frequently asked questions

Every service page has its own FAQs. Can't find yours? Message me on WhatsApp.

It depends on pages, features and content: a showcase website starts from €500, an e-commerce store from €1,200. After a first free chat you receive a detailed quote.

No. The studio is in Naples and I meet clients from Campania in person, but I work with companies all over Italy and abroad by video call.

Generative Engine Optimization makes a site's content understandable and citable by answer engines based on artificial intelligence, such as ChatGPT, Gemini, Perplexity and Google's AI Overviews.

Yes. I personally follow every project and, when specific skills are needed such as complex development or 3D, I coordinate trusted specialists from my network.

Yes. After launch I can handle updates, security, content and SEO over time.

For every completed project I donate a native tree, planted in the Amazon by indigenous communities in the client's name. You receive a certificate with the coordinates and, for three years, a photo every six months.

Have a project in mind? Let's talk.

Free, no-obligation quote. I reply within 24 hours on working days.

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